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Warriors recharge powerful sponsorship Western Australian Cricket Association - 22 May 2002
The Western Australian Cricket Association (WACA) is pleased to announce that Western Power will renew its partnership with WA Cricket next season, as the major sponsor of the Western Warriors and of the Western Power regional junior cricket program - Australia's largest regional junior cricket program. The Western Power – WACA partnership continues for another 12 months the powerful four-year association between two successful, high profile WA-based organisations capable of delivering world class performance. Western Power is the leading electricity provider in WA and the Western Warriors are a dominant force in Australian cricket - having won the domestic first-class competition (Pura Cup) 15 times and the Australian domestic one-day competition (ING Cup) 10 times. Through their sponsorship of the WACA, Western Power has rights to the Western Warriors and naming rights to the regional junior cricket program which benefits tens of thousands of children across regional WA. Western Powers' sponsorship of the Western Warriors ensures that a WA company continues to support one of the State's leading ambassadors. WACA Chief Executive Kath White said the WACA was pleased Western Power was continuing its support of State cricket and regional junior development. "Western Power has stepped up again to support something that involves the entire WA community, right across the State," said White. Western Power Managing Director David Eiszele said the community partnership with the WACA formed part of the corporation's commitment to the WA community. "The WACA is part of the sporting and cultural fabric of WA." "The Western Warriors have an outstanding record of on field success that makes them proud and consistent competitors." "Our experience of the WACA's commitment to regional junior development continues to impress us. Our backing of this program complements our role as a prominent service provider to people throughout regional WA." Warriors' captain Adam Gilchrist echoed the sentiments. "Western Power's support for State cricket is very important especially in country areas at the junior level where kids need to be given every opportunity to grow as individuals and develop their skills," he said. Gilchrist added that having a Western Australian organisation involved was a real positive. "All the players feel great pride playing for their State and having Western Power there again to help is really good news." Western Power has been the major Warriors sponsor for the past four seasons and sponsor of the regional junior development program since the 1997/98 season. As well the Western Power – WACA community partnership also allows the State under-17s, 19s and colts to compete at a national level further helping Western Australia to maintain its premier position in the Australian cricket competition.
© 2002 Western Australian Cricket Association
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